Brightcove Aligns with TubeMogul | SalesAndMarketing.com
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Brightcove Aligns with TubeMogul

Online video platform Brightcove had announced an alliance with TubeMogul, a distribution and analytics service for online video. As part of the agreement—intended to increase the overall value of online video content by providing insight into viewer engagement and behavior—Brightcove has licensed TubeMogul's InPlay technology to power the analytics in the Brightcove 4 platform.