New Business Guide Delivered Via Mobility | SalesAndMarketing.com
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New Business Guide Delivered Via Mobility

Intuition, a provider of learning services to the financial markets, life sciences, and public sector, partnered with A && C Black, a subsidiary of Bloomsbury Publishing. Intuition will distribute "Business: The Ultimate Resource," a business reference guide, through its mobile learning solution.

The partnership enables A && C Black to market its content to a wider audience and Intuition with the opportunity to enhance its mobile offering of e-learning, podcast, and video to its existing client, carrier, and reseller channels, says Keith O'Loughlin, head of technology services at Intuition "The partnership with A && C Black is an exciting new venture for Intuition," says O'Loughlin. "It will enable us to extend the reach of our mobile learning solution to new audiences, as well as offering a new value-added service to our existing client base."

"Business: The Ultimate Resource" is designed to offer practical solutions, advice from experts and authors, and business information, with content intended to be used as a quick reference guide for "everything you ever wanted to know about business but were too afraid to ask." Content includes best practice essays, management checklists and action lists, management library, and business information sources. There also is a business dictionary containing more than 7,000 jargon-free definitions of difficult terms and concepts.

Intuition’s mobile learning solution was developed to extend the reach of learning to the mobile workforce. The solution delivers learning and knowledge to hand-held devices, such as BlackBerry, iPhone and Windows Mobile, and can be used to create and deliver short courses, assessments, surveys, and spotlights. Content can be downloaded in multiple formats, including e-learning, podcast, and video.

The solution, the vendor says, is scalable to thousands of users. It is designed to facilitate learning on the move, including when offline or with low connectivity. It also is able to record learner progress directly to the organization's central learning management system when connectivity is restored.