NSCA Debuts Power Marketing Toolkit | SalesAndMarketing.com
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NSCA Debuts Power Marketing Toolkit

"Marketing Research & Planning," the first module of the National Systems Contractors Association's (NSCA) Power Marketing Toolkit, is now available.

This first installment provides the basics of market research and creating a marketing plan, in addition to defining and targeting markets and gauging a company's perception. Four additional modules—each of which will provide best practices for building the brand image, client relationships, and business opportunities of industry companies—are scheduled for release this year.