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July 31, 2010 12:13 AM
Does the presence of a celebrity in an ad actually make it more effective with consumers?
July 31, 2010 12:10 AM
Survey: Web has a ways to go to prove itself adept at building brands
July 31, 2010 12:12 AM
Keep your employees engaged in the long-term business development process by sharing the company's vision for future growth and success.
July 31, 2010 12:12 AM
So long as human beings work in and manage organizations, there will be internal strife—and no company is immune to such distractions.
July 31, 2010 12:12 AM
Whether or not the Stimulus will accomplish its goals is unknown at this time, however, one thing is very evident—the Economic Stimulus Package has stimulated a great deal of anticipation and speculation.
July 31, 2010 12:10 AM
Using Accounting Principles to Achieve Sales Goals.
July 31, 2010 12:18 AM
During The Motivation Show in Chicago last week, its organizers announced plans to relocate the 2010 show.
July 31, 2010 12:12 AM
New addition to line of enterprise digital assistants
July 31, 2010 12:18 AM
A new analysis of multi-cultural advertising indicates that ad spending in Spanish-Language media for the 12-month period of July 2008 to June 2009 was over $5.5 billion.
July 31, 2010 12:10 AM
By using inappropriate style, terminology, and grammar in foreign language Websites, key marketing messages often are lost, and overall confidence in a brand diminishes. This is why a multilingual marketing and localization strategy should underpin any international campaign, with search engine optimization playing a central role.
July 31, 2010 12:18 AM
Mycompanyfleet, a fleet management software solutions provider, has launched a new CRM module.
July 31, 2010 12:13 AM
A giant wolf and a slew of brooding, pale, chiseled-ab-boasting teenagers are set to take over MySpace.
July 31, 2010 12:15 AM
BlueCross BlueShield of South Carolina is challenging companies across the state to participate in the third annual National Walk @ Lunch Day on Wednesday, April 29.
July 31, 2010 12:10 AM
Effective Dec. 1, the FTC will have new guidance in place for advertisers who make use of social media. What are the new rules?
July 31, 2010 12:14 AM
Integrated marketing campaign asks consumers to vote for their favorites.
July 31, 2010 12:13 AM
First Google. Now NBC Universal is working with Microsoft to test selling TV spots via a suite of Web-based tools.
July 31, 2010 12:16 AM
Corporate travel spending reductions continue to broaden, according to a survey released yesterday by the National Business Travel Association.
July 31, 2010 12:16 AM
Neo Advertising has established an infrastructure for digital signage operations in the United States.
July 31, 2010 12:18 AM
Net-Results, a provider of sales and marketing automation solutions, has announced the integration of its proprietary marketing automation platform and lead management tools with Salesforce.com.
July 31, 2010 12:16 AM
Netage Solutions, a provider of CRM software and online reporting systems for the alternative assets industry, has unveiled a new version of its Dynamo vertical-specific relationship management platform.
July 31, 2010 12:18 AM
Visual Mining has announced an updated version of its NetCharts Performance Dashboards.
July 31, 2010 12:18 AM
NetSuite has introduced its cloud computing mobile ERP suite to the iPhone and iPod touch.
July 31, 2010 12:15 AM
Comprehensive offering of on-demand products, development tools, and services designed for optimal cloud computing.
July 31, 2010 12:15 AM
NetSuite has announced the introduction of SuiteCloud Connect for Salesforce.com.
July 31, 2010 12:20 AM
Network Solutions, a provider of online solutions for small businesses, has announced a partnership with Zoho, offering the latter's CRM system to its customer base.