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July 31, 2010 12:14 AM
Because of the often lower costs of online ads, many advertisers are shifting their budgets to the Web. But it is important to have an appropriate balance between offline and online spending. Without the offline stimulus driving the online response, there may be a lack of demand in search and online leads.
July 31, 2010 12:15 AM
Essential Principles for Success (Skyhorse Publishing, $16.95)
July 31, 2010 12:20 AM
On The Spot Systems has announced the availability of its Survey on the Spot iPhone application.
July 31, 2010 12:15 AM
Small to mid-tier companies to benefit from 24/7 access to high-quality leads and free marketing resources.
July 31, 2010 12:16 AM
CRM solutions provider RunE2E has announced the launch of RunMobile, an application connecting smartphone users to their customer data remotely.
July 31, 2010 12:15 AM
OnDialog has announced a multi-tiered product and pricing approach for its online personalized marketing solutions.
July 31, 2010 12:18 AM
Smart Online, a provider of SaaS applications for SMBs, has launched version 1.1 of its OneBiz Web-based business management system.
July 31, 2010 12:20 AM
OneSource has announced the launch of its LiveContent platform, an offering that combines traditional compiled data, editorial content, Web mining, and social media into a unified information service.
July 31, 2010 12:13 AM
The online ad market is close to bottoming out, according to new report issued by industry tracker eMarketer.
July 31, 2010 12:15 AM
PeerPort and Infinite Conferencing have announced WebMeet Community, a Web-based service enabling businesses of all sizes to collaborate and communicate online.
July 31, 2010 12:10 AM
Recession takes its toll, but also provides opportunities.
July 31, 2010 12:10 AM
It's been said necessity is the mother of invention, so it may come as no surprise savvy business leaders are embracing the hiring of online freelancers as a way to grow their customer base while minimizing fixed costs.
July 31, 2010 12:13 AM
The extensive report mirrors recent efforts by the Interactive Advertising Bureau, Microsoft and other industry leaders looking to wean brands off judging every single online campaign by its click-through rate.
July 31, 2010 12:14 AM
To combat a slow sales forecast, many online retailers will be looking to boost their digital presence this holiday season.
July 31, 2010 12:10 AM
The new Epsilon Targeting Multichannel Trend Report finds that even as overall sales slid, online sales continued to make up a growing piece of the business for multi-channel companies.
July 31, 2010 12:10 AM
Online videos can make it easier for you to market your programs and your school to your target audience. It is one more tool marketers should have in their arsenal.
July 31, 2010 12:16 AM
CRM OnTarget, a provider of partner-hosted Microsoft Dynamics CRM, has removed the industry-standard minimum of five users for a Dynamics CRM implementation.
July 31, 2010 12:18 AM
Ontier has announced new features for Pixetell, its on-demand business communications software.
July 31, 2010 12:10 AM
The primary goal of open-source management can be distilled down to a single, broad objective: increasing innovation within your organization. Innovation is the life-blood of any competitive endeavor and cannot be limited to product development.
July 31, 2010 12:18 AM
OpenSpan, a developer of business user productivity software, has announced the availability of its platform on Salesforce.com's AppExchange.
July 31, 2010 12:12 AM
Thanks to the ongoing hemorrhaging of jobs nationwide, there's now a pool of highly qualified talent out there looking for work.
July 31, 2010 12:15 AM
Opticon Mobility Solutions is introducing three new, pre-loaded software applications for its line of smartphones
July 31, 2010 12:12 AM
U.S. retail e-commerce sales (excluding travel) will total nearly $132 billion in 2009, down about 0.4 percent from 2008.
July 31, 2010 12:15 AM
Optimus and Aplicor agree on an international business partner agreement.
July 31, 2010 12:15 AM
Oracle has announced the introduction of its Gadget Wizard for Google Apps.