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July 30, 2010 11:20 PM
Kaon's solution to Ciena's display problem.
July 30, 2010 11:20 PM
TelStrat, a global supplier of contact center solutions and business call recording products, has announced shipment of Engage 3.2, the newest version of its contact center solution suite.
July 30, 2010 11:15 PM
Why is reputation really, really important to customers, and how can you create a great one from the ground up?
July 30, 2010 11:18 PM
TenDigits Software, a provider of mobility solutions for Microsoft Dynamics CRM, has announced a new mobile alerts capability in version 4.5 of MobileAccess.
July 30, 2010 11:13 PM
It would be wonderful if everyone we hired were experts at handling complaints right from the start. But the truth is very few people handle complaints well without training—and practice.
July 30, 2010 11:14 PM
Third Annual MetLife study finds pragmatism is replacing consumerism as the bar stops rising and buyer remorse sets in
July 30, 2010 11:15 PM
Third Annual MetLife study finds pragmatism is replacing consumerism as the bar stops rising and buyer remorse sets in
July 30, 2010 11:13 PM
We all know marketing departments aren't increasing resources, the current economy notwithstanding. In fact, marketers must not only do more with less, but also take on additional responsibilities to help facilitate getting more quality leads to sales.
July 30, 2010 11:10 PM
By improving lead quality and focusing on market, media and offer (M2O), companies can thrive in tough economic times.
July 30, 2010 11:15 PM
Nineteen-month long decline continues as unemployment trends remain steady.
July 30, 2010 11:13 PM
If you're committed to finding new customers or markets, or expanding your market share, then a well-designed customer database is an absolute necessity.
July 30, 2010 11:10 PM
According to one telling study, some 80 percent of senior executives believed they were providing "outstanding customer experiences" to consumers. The dismal truth was, only 8 percent of their customers agreed. How can there be this much of a disconnect between customers and corporations?
July 30, 2010 11:13 PM
When Canon USA, a leader in the imaging and printing business, invented a new technology, it decided to give a beta version of its new product to one of its customers to take it for a spin. The result: The two companies successfully partnered to build the brand strategically.
July 30, 2010 11:13 PM
J.D. Power and Associates' 2009 Credit Card Satisfaction Study, released in September, showed a three-year low in credit card customer satisfaction.
July 30, 2010 11:14 PM
All of the prospects she asked said yes. Even the people that started by saying no, said yes. She's my nine-year-old daughter. Her name is Alex—the most amazing sales person I have ever seen.
July 30, 2010 11:10 PM
As technology continues to advance, marketing and sales professionals can gather more information about their target audiences than ever before. But is personalization infringing on customer privacy?
July 30, 2010 11:13 PM
Here's the situation: A prospect has just walked up to you. Stop right there—what does your face say right then?
July 30, 2010 11:13 PM
What it really takes to be a good sales representative.
July 30, 2010 11:14 PM
The key to a successful plan based on the 4 Ps means starting with a framework from the outset that includes what I like to call "the four Ms": market intelligence, modeling, mix, and measurement.
July 30, 2010 11:14 PM
"I never worry about the future; it comes soon enough."
July 30, 2010 11:13 PM
What's the most effective way in today's economy to increase your margins, close more deals and improve your team's success rates without spending a lot of money in the process?
July 30, 2010 11:13 PM
The 2010 Census will radically alter the demographic map and the rules of engagement between Hispanic and general-market shops.
July 30, 2010 11:13 PM
Executives in B2B and manufacturing markets are looking to slash costs to cope with the slumping economy. Having cost-effective PR and marketing campaigns is a significant part of the solution.
July 30, 2010 11:12 PM
What everybody talks about in business today is Microsoft PowerPoint, the medium of choice for presentations, and how to avoid making a visual hindrance of what is supposed to be a visual aid—e.g., how to avoid being guilty of that all-too-common opprobrium: Death by PowerPoint.
July 30, 2010 11:18 PM
If you're in the U.S. and are using a social network like Facebook, MySpace or LinkedIn, chances are you're more affluent and more urban than the average American.