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July 30, 2010 11:10 PM
Wargaming is the art of getting under the skin of a third party— competitor or a customer (or both)—and seeing the world through their eyes.
July 30, 2010 11:15 PM
W.L. Gore & Associates and New Balance to execute a cooperative national marketing program.
July 30, 2010 11:18 PM
WD has introduced its new 1 TB and 750 GB capacity My Passport Essential SE portable USB drives.
July 30, 2010 11:20 PM
WealthBridge Connect, an international leadership and management development firm, has launched WealthBridgeConnect.com.
July 30, 2010 11:12 PM
Why marketers will approach the semantic Web with different language and tools.
July 30, 2010 11:10 PM
The moves are necessary because the current ad system on the Web does not work for content sites.
July 30, 2010 11:20 PM
Eloqua, developer of the eponymous marketing automation platform, has been selected by enterprise customer intelligence company Webtrends as its marketing automation solutions provider.
July 30, 2010 11:13 PM
More than ever, it's paramount for marketers to succeed at storytelling.
July 30, 2010 11:16 PM
SuccessFactors, a provider of on-demand performance and talent management solutions, will be deployed by WellStar Health System to manage performance for more than 11,000 employees.
July 30, 2010 11:18 PM
WennSoft, a provider of business software solutions, has partnered with CRM vendor Axonom to produce WennSoft CRM Extensions built on Powertrak.
July 30, 2010 11:14 PM
Sometimes it's the little details that really matter in building and managing business relationships and the "little things" can put you ahead of the competition when dealing with a buyer.
July 30, 2010 11:14 PM
There's still a talent shortage coming. Make sure you're prepared
July 30, 2010 11:13 PM
Is your sales team in sync with how customers are shifting gears? This new study shows customers aren't so sure it is.
July 30, 2010 11:11 PM
While managers generally are more concerned with hierarchy, effective leaders think more about dependencies, relationships, and networks—not simply formal authority and management.
July 30, 2010 11:15 PM
Moosylvania offers "The 7 Trust Builders for Gen Y" to connect to this up-and-coming generation of buyers
July 30, 2010 11:12 PM
Looking for benchmarking assistance? You have seven allies to turn to.
July 30, 2010 11:12 PM
Nielsen research says dollar stores are the new hot spot for high- and middle-income consumers.
July 30, 2010 11:13 PM
Want to weather this challenging market and make it out on top? Try building a loyal clientele by focusing on marketing campaigns that put your best customers front and center.
July 30, 2010 11:13 PM
In a poll of LinkedIn members, "after Halloween" is the starting time favored by a plurality of respondents
July 30, 2010 11:18 PM
The Whirlpool Corp. Design+Development Group (D+DG) is now offering an additional continuing education unit (CEU) course as part of its curriculum for industry architects.
July 30, 2010 11:13 PM
A new white paper unveiled at The Motivation Show this week provides planners with arguments to justify their 2010 budgets and tips for how to proceed if those budgets are cut.
July 30, 2010 11:18 PM
WhiteboardSelling and PAPERSHOW are partnering for a series of Webinars this fall, which will include such topics as "Learning How to Whiteboard Sell."
July 30, 2010 11:14 PM
Consumers enlist social media and mobile devices to help with holiday gifts.
July 30, 2010 11:10 PM
Marketing's latest 'must-have' mixes up traditional matches between shops and clients
July 30, 2010 11:12 PM
Recent professional promotions and appointments announced in the sales and marketing industries.