Eye on PrizeSuite September 24, 2008 SCA Promotions launches new platform for online initiatives
By Jeanie Casison
Tapping into the $22.8 billion online promotions industry can be quite the challenge for companies these days with the slashing of marketing budgets and the shortage of time. SCA Promotions, a Dallas-based firm specializing in promotional risk coverage for contests, games and events, is hoping to address the issue with the launch of PrizeSuite, a turn-key solution that allows clients to launch online games and sweepstakes in a matter days.
Under the PrizeSuite platform, clients can choose from three types of promotions engines: PrizeCode is based on a code-driven, instant-win model. The sweepstakes engine SweepsToGo drives online registration and features a guaranteed prize offer, while InstaWinGame offers marketers an interactive game engine with a variety of high-end, animated win games on a small budget.
"Many businesses and agencies have been left out of the online promotions space because of cost and time constraints. With PrizeSuite we have eliminated these problems by taking our most popular online instant win promotions and developing a customizable, turnkey engine where the heavy lifting such as complex coding and program security is already done," says Tony Ebert, director of sales for SCA Promotions. "Instead of designing an online promotion from scratch, businesses and agencies need only to select their desired online promotion and prize amount, and send us their logo or creative branding."
All PrizeSuite promotions provide users with a buzz-worthy, cost-effective instant win solution featuring online registration, data tracking and the option for customized email message to participants at the end of the instant win game play that could include a coupon or special offer.