Rapid Gift Card Redemption September 11, 2008 ACI Gift Cards, Inc. launches Amazon Gift Codes on Demand
By Jeanie Casison
Fast and flexible, Amazon Gift Codes on Demand, distributes electronic gift codes in real-time, allowing recipients to enjoy their awards right away. The new service, launched by ACI Gift Cards, a subsidiary of Amazon.com Inc. in Seattle, offers corporate clients several business benefits including the ability to issue codes in any denomination, reduced overhead and co-branding options.
"Amazon Gift Codes on Demand allows participants to receive gift codes immediately so there is instant gratification. There is no waiting for gift cards in the mail, and they can start shopping right away," says Marcell King, senior manager of corporate gift cards with ACI Gift Cards, Inc. "There is flexibility with the denominations. Many times denominations are fixed, but with the Gift Code on Demand system, the gift codes can be issued in any amount and this is appealing for points-based, loyalty or employee performance programs."
Creative customization is another attractive feature of Amazon Gift Codes on Demand. "There are co-branding opportunities. We can deliver the code in e-mail, HTML format, or print the code plastic, paper or some type of custom receipt. The code can be designed around what clients want the experience to be."
The Amazon Gift Codes on Demand program provides participants access to a vast selection of awards. The codes are redeemable for millions of products across more than 40 product categories. Additionally, Amazon is still offering physical gift cards as a solution for client initiatives.
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