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Incentive: Travel
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Carlson Marketing Announces Its 2008 Spirit of Excellence Awards
April 15, 2008
Supplier Evaluations Reward the Best of the Best
Minneapolis, Minn.-based Carlson Marketing recently recognized 26 individuals in 22 organizations as "Premier Partners" in its Spirit of Excellence awards program. An additional 31 companies were identified as "Partners in Excellence."

For 16 years, Carlson Marketing has evaluated hospitality partners in meetings, events, incentives, hotels, destination management companies, cruise lines and airlines, and recognized those receiving top scores. This year's "Premier Partners"—those that attained an internal evaluation score of 90 percent or better—were:

Premier Partners

Air France: Eric Heitmann

American Airlines: Alynne Hanford

Barton Creek Resort & Spa, Texas: Deb Coulter-Bueide

Celebrity Cruise Line: Patrick Bralick, Ron Gulaskey

Circa Austin, Texas: Mark Waring

ContactIncentives, Mexico: Jolene Comartin

Four Seasons Hualalai, Hawaii: Kerstin Busse

Fourth Dimension Tours Italy: Umberto Pagani

Grand Velas, Mexico: Eduardo Villela, Jose Villela

Hello Florida! Ft. Lauderdale, Florida: Valerie Matalon

IVI Puerto Vallarta, Mexico: Francisco Corcuera, Lindsay Cullen

JW Marriott Starr Pass, Arizona: Paul Canez

JW Marriott Orlando Grande Lakes, Florida: Gary Scholl

Marquis Los Cabos, Mexico: Jose Villela

Marriott Renaissance Center Detroit, Michigan: Geri Silveira

Ocean Getaways: Trish Cronan

Panache Destination Management, Hawaii: Harmony Cordeiro

Ritz-Carlton San Juan, Puerto Rico: Craig Thomas

TAM Travel, Costa Rica: Mauricio Castro, Ileana de Castro

Tusker Tours, Africa: Joanne Wadsworth

Westin Indianapolis, Indiana: Kimberly Timmons

Wynn Las Vegas, Las Vegas: Karolyn Graves-Rhodes

"Partners in Excellence" recognition (for organizations attaining a score between 80 and 90 percent) was awarded to:

Caribe Royale Orlando, Florida
Continental Airlines
Delta Air Lines
Destination Concepts, California
Destination Services of Colorado, Colorado
Destination VIP Park City, Utah
Doubletree Oakbrook, Chicago
EVED Services Chicago, Illinois
Gaylord Texan, Texas
Grand Wailea Resort & Spa, Hawaii
Hello Florida!Orlando, Florida
Hilton Anatole, Texas
IVI Cancun, Mexico
Lufthansa
Mandalay Bay Resort & Casino, Las Vegas
Marriott Detroit Pontiac at Centerpoint, Michigan
Planning the Globe, South Carolina
Rocky Mountain Connections, Wyoming
Rosen Centre Hotel, Florida
Scottsdale Plaza Resort, Arizona
SeaDream Yacht Club
Southwest Conference Planners, Arizona
St. Regis Aspen, Colorado
St. Regis New York, New York
The Broadmoor, Colorado
The Meeting Manager Los Angeles, California
The Meeting Manager Palm Springs, California
The Venetian, Las Vegas
Ultimate Ventures Dallas, Texas
United Airlines
Westin Kierland Resort & Spa, Arizona

"Mutual trust and outstanding performance are prerequisites for great partner relationships and long-term success," says Fay Beauchine, executive vice president, Global Engagement & Events at Carlson Marketing. "That's why we consider Spirit of Excellence an integral part of our incentives, recognition, meetings and events business."

Carlson touts the Spirit of Excellence awards as a way to establish standards, provide measurable criteria, offer feedback and constructive advice, and reward those who have committed themselves to performance excellence.

"Carlson Marketing takes Spirit of Excellence very seriously, both in the extensive evaluation process and in recognizing our supplier-partners who have delivered at or above performance expectations," said Barb Hollister, senior director industry relations/purchasing, Carlson Marketing. "Those who have earned membership have done exactly that; they earned it."


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