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Marketing - Communications
Carlson Teams Win 15 Hermes Creative Awards
May 13, 2008
Carlson Marketing, Carlson Corporate and Carlson Restaurants are recognized for their creativity.
Stick to Your Story to Make Your Messages Stick
May 09, 2008
Consistency goes a long way in making your marketing messages stick. Tap into its power and start building your brand story with these expert tips.
Recession-Proof Your Business with PR
April 29, 2008
Here are six reasons why PR is the ideal marketing communications strategy, especially during a recessionary period
Batter Up for Steiner Sports' Corporate Loyalty Offerings
April 25, 2008
Steiner Sports steps up to the branding plate to offer new customized services for its corporate clients.
Mobile Marketing Made Easy
April 25, 2008
The first set of worldwide mobile marketing guidelines released yesterday by the Mobile Marketing Association encourages and defines mobile marketing's use.
Marketing Lowdown: Effective E-mail Communication
Turning Social Networking into Revenue: An Amie Street Case Study
Sales…Marketing: Blurring the Lines
Enhance Your Video Content
Small Business Campaign Tips
Red-Hot for Green Businesses
Focus Your Marketing
Delivering Customer Value Anywhere, Any Time
The Corporate Myspace
Seven Deadly Sins of Branding
Campaign Close-Up: Geek Squad
Putting Web 2.0 to Work
Cashing in on the Latin Market
Meet New Marketing Challenges
Corporate Giving Follows Business
Marketing Loyalty: How Tactics Kill Strategy
Is YouTube in Your Marketing Future?
Closed Loop Marketing: Making a Match Between Sales and Marketing
Personal Branding Comes to the Rescue when Speaking Publicly
Social Networking Skills

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The Bam Factor: Uncover New F&B Options That Will "Wow" Attendees and Add Value To Your Event
May 21 - May 21, 2008
Online

Join Successful Meetings and MeetingNews magazines for this live, interactive Web Seminar, sponsored by the Las Vegas Convention & Visitors Authority, and hear from industry experts how to better incorporate the F&B component into your event. Attend this online-only event and learn how to creatively make F&B a memorable part of the success of your next meeting.

Top Trends for Lead Generation Tactics in 2008
May 28 - May 28, 2008
Online

Join Sales & Marketing Management on May 28 to hear Bob Hanson, president of Quantum Leap Marketing, share the findings of the recent QLM 2008 Marketing Tactics and Strategies Survey. Bob will present key findings, including which marketing tactics companies are currently using and the challenges and obstacles organizations face with taking their lead-generation efforts online. Register now for this free Webcast.

Driving ROI: Learn How to Bring Together All the Attributes of a Successful Meeting
June 05 - June 05, 2008
Online

Join Successful Meetings/Meeting News magazines and Palace Resorts and learn how to bring together all the attributes of a successful meeting that meets your ROI metrics. Attend this online-only event and learn from experts what key elements will increase your ROI and how to set metrics-driven objectives for your event.

Using Gift Cards The Right Way To Motivate Employees
June 24 - June 24, 2008
Online

Join Incentive Magazine and Amazon.com for this live, interactive Web Seminar and hear from industry experts regarding how gift cards can be a key component to your company�s reward program. Attend this online-only event and learn how to create a successful gift card incentive program that fits into your organization's overall reward program.