On-Demand Lead Scoring Wins Sales and Marketing Game May 15, 2008 Even after you greatly invest in driving and measuring response to your marketing, does your sales team still dispute the number of "qualified" leads your marketing team generates?
Créme de la Créme, CRM May 06, 2008 If you're looking for the latest and the greatest in CRM technology, you had better take a gander at the just released ISM's 2008 Top 15 CRM Awards winners list. Sales & Marketing Management gets you the exclusive coverage.
Choosing an Online Lead Generation Vendor April 30, 2008 Contrary to popular belief, there is no one solution that works for every company. Be sure the vendor you choose is the right fit for your company with these five questions.
Technologies to Jump Start Your Sales Organization April 25, 2008 In today's Web 2.0 world, your customer often knows almost as much about your company's products as your sales reps do. Sales 2.0 can put Sales back into the equation.
Mobile Marketing Made Easy April 25, 2008 The first set of worldwide mobile marketing guidelines released yesterday by the Mobile Marketing Association encourages and defines mobile marketing's use.
Join Successful Meetings and MeetingNews magazines for this live, interactive Web Seminar, sponsored by the Las Vegas Convention & Visitors Authority, and hear from industry experts how to better incorporate the F&B component into your event. Attend this online-only event and learn how to creatively make F&B a memorable part of the success of your next meeting.
Join Sales & Marketing Management on May 28 to hear Bob Hanson, president of Quantum Leap Marketing, share the findings of the recent QLM 2008 Marketing Tactics and Strategies Survey. Bob will present key findings, including which marketing tactics companies are currently using and the challenges and obstacles organizations face with taking their lead-generation efforts online. Register now for this free Webcast.
Join Successful Meetings/Meeting News magazines and Palace Resorts and learn how to bring together all the attributes of a successful meeting that meets your ROI metrics. Attend this online-only event and learn from experts what key elements will increase your ROI and how to set metrics-driven objectives for your event.
Join Incentive Magazine and Amazon.com for this live, interactive Web Seminar and hear from industry experts regarding how gift cards can be a key component to your company�s reward program. Attend this online-only event and learn how to create a successful gift card incentive program that fits into your organization's overall reward program.
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