Why Stretch Goals Waste Time And Money In "OOPS! 13 Management Practices that Waste Time and Money (and what to do instead)," workplace behavior expert Aubrey Daniels reveals why common business practices—such as annual bonuses, automatic pay raises, and layoffs—actually reward bad behavior.
Win-Win Negotiations Excerpt from Chapter 2: You Can Negotiate Anything of "Harvard Business School: Secrets of Success" by Emily Chan.
Marketing Guide to Public Relations and Social Media An excerpt from Chapter 1: An Introduction to Marketing Public Relations and Chapter 10: Social Media from "Marketing Public Relations: A Marketer's Approach to Public Relations and Social Media" by Gaetan T. Giannini, MBA.
Selling to the C-Suite: When to Time the Executive Call (Part 2) Part 2 of SMM's coverage of the new book "Selling to the C-Suite: What Every Executive Wants You to Know About Successfully Selling to the Top" by Nicholas A. C. Read and Stephen J. Bistritz Ed.D. (McGraw Hill, 2010), the result of a worldwide study of executive buying behavior over 10 years.