Our July/August cover feature on the impact of mobile on sales and marketing cites separate studies by Forrester and Oracle. You can download the full Forrester research report here (it requires completing a registration form for survey sponsor Hybris Software). The Oracle report, “2013 B2B Commerce Trends,” can be found here.
“How can Derek Jeter help your sales? Seattle sports broadcaster Jen Mueller says a little sports talk can go a long way in the business world. Read an SMM Q&A with Mueller here.